Assets created by OffCut
CLIENT
GRM x OATLY
London, UK
SERVICES
Strategy
Positioning
Creative Direction
Copywriting
CREDITS
OffCut
Case Study: Oatly
When Oatly came knocking with their latest campaign idea - pairing OG grime artist Giggs with their new lactose-intolerant custard - we knew this was going to be one for the books. The mission?
Create sleek, stylish content that would hype up this unexpected (but genius) partnership.



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